Website traffic is something we all want more of, whether you are getting just a few visitors a day or thousands per day you always want more.
This is because traffic is the life of any internet business. Website traffic is essential, and therefore it would be wise to polish up on ways to generate more website traffic.
Without further ado, let’s get right down to it. Here are laser-targeted strategies for drawing targeted traffic to your website and increasing your sales.
Yes indeed! Article marketing, one of the oldest techniques for luring traffic to your website, still rules the roost as one of the most effective ways of getting free website traffic.
What’s more, it’s so amazingly easy, if you have not got your article marketing strategy in place yet, it’s about time you did. And in the true spirit of the word “free”, since you obviously have a certain amount of expertise in your niche, all you need to do is garner a few tips on how to write an article and write your articles yourself.
There’s no hard and fast rule saying you have to hire a freelance writer to write your content.
Design your Site Well
Now, this does not mean state-of-the-art graphics or other hi-tech add-ons though that certainly couldn’t hurt too. However, what is more important is that you design your site to be SEO friendly.
When selecting a domain name, choose one that has the keywords your site is designed around. This in itself can have a huge impact on the amount of free website traffic that you will attract.
Support your domain name by using meta tag descriptions, alt descriptions, and header tag descriptions in the appropriate places and you are well on your way to attracting that stampede of traffic you so often see heading off to websites other than your own. If you wondered why that was, now you know.
You can use some best traffic analytics tools like Semrush and Similarweb. Here is an in-depth comparison of both the tools – Semrush vs Similarweb.
A very good way is to use social networking sites such as Orkut, Facebook, MySpace, and LinkedIn. There is also the process of organic website optimization which helps to increase the traffic to the website. This is also known as on-page SEO.
News story submissions are another way to increase traffic. A lot of potential customers might log in to see the news and might like your product and decide to stick to it.
There is also the possibility of using techniques like video optimization and social bookmarking which also leads to increased traffic.
One of the hottest things on the Internet is RSS feeds. Users set up a reader page – available through popular search engines such as Yahoo! and Google – where they can keep track of updates from their favorite Websites.
Make sure your website is RSS empowered so when visitors click on an icon, each time you add fresh content to articles or blogs on your site, it will appear on their reader page and increase your targeted traffic.
Get listed on directories
Website directories can be very powerful resources that can help people to find your site. To illustrate their effectiveness in delivering traffic to your site, think of the internet as if it were a giant mall and the web directories are like maps offering directions to your business.
There are tons of directories you can sign up to and many have high rankings as well.
Effective Use of keywords
The internet is governed, mostly, by words that people use when creating content for it. And since you’ll always have a specific topic, using the right and most commonly used terms can help you be found by other people interested in your area of expertise. For example, you own a business in the paper industry.
It’s just natural that you use words related to “paper” so people would know that they can get such products from you. If you don’t do this, you’ll surely find some trouble in promoting your site and biz.
Post actively in different forum communities
According to studies, the people who frequent forum communities are a great target audience. For one, you can be sure that they’re interested in your niche since you and they won’t be wasting time in a specialized community talking about a specific field if you’re not even just mildly curious about it.
For more, if you manage to help a good number of people in places like these, you can be sure that you will get their attention.
Billions of hours of videos are watched every single month and as my man cousin Andy Jenkins says, the video gets more money than anything.
You can put together videos by using PowerPoint and Camstudio. Camstudio is a free screen capture program that you can download at Camstudio.org.
Put together a fun and informative PowerPoint presentation about your product or service and then record. Use TubeMogul to distribute your video to several video-sharing sites.
Search engine optimization is very important to a website, and simple tips to website traffic success will always include this as one of the top choices.
You need to be sure that your website is being recognized on the top search engines, and this will allow the most people to spot and then visit your site.
Some of the largest and most popular search engines such as: Google, Yahoo, and ask.com will have your site at or near the top of their page if you know how to make your site as appealing to the public eye as possible.
I will suggest you to use the No.1 SEO and PPC tool in the market right now. Here is how you can get Semrush for free.
Press Release Marketing
The difference between press release marketing and article marketing is that it’s OK to sell in a press release. A press release is basically an announcement letting people know about your products and services.
To get the best results from your press release, offer some sort of discount for anyone who takes immediate action. A great place to post a press release is PRlog.org. There are also many other free press release sites out there.
One of the most common is classified ads which are also one of the oldest methods. It is quite effective but it is not the most effective as there are now more modern methods of generating quality website traffic and help you to increase your business prospects.
Marketing by way of writing articles on the business that you do and posting them on different websites is another way of generating traffic.
Banner And Link Trading
An excellent way to make sure that you are getting the website traffic that you seek is by link and or banner trading with other site owners. Placing ads in regards to your website on someone else’s page will actually bring people to your website.
A simple click of a link from another website, and they are now on yours and possibly shopping. This is a very common practice these days, and you will find many people with similar sites looking to swap links with you in order to generate more traffic to their site as well.
Placing your banner on the bottom of someone else’s page does exactly the same thing as the link, and if your banners are clean and not unsightly you should have no problem finding a host willing to offer you space.
Virtual Sales Forces
Affiliates to your website are an excellent way for you to get more people to your site. Simple steps to website traffic success can include using virtual sales forces.
This is when you find a service that basically plants your link for you in various locations, and runs off of a finder’s fee type setting. Often you will find this type of satiation with places like Amazon.com or some of the travel agencies that you see on TV.
The link is posted and when you click on it you are directed to the site that was posted. The group that posts the links gets a percentage of pay, and will more than likely get kickbacks from the host of the link for posting it and driving customers their way. This is basically like affiliate marketing.
The above mentioned are a few effective tips that can definitely help you improve your website traffic. So, go ahead, give it some time and you will soon be able to see and experience the difference. Are you using these methods to drive traffic?
I am Shubham Chopra, founder of Marketing Savior and an exuberant content creator with a great zest for providing insightful reviews about digital products that will help startups & SMEs penetrate into the online world easily.
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