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5 Tips to Find the Best Digital Marketing Companies in Dubai

Marketing Agency Network Blog
February 20, 2020

5 Tips to Find the Best Digital Marketing Companies in Dubai

Every business needs a digital presence if they hope to compete in today’s world. Roughly 57% of the world’s population is online, after all, and that percentage grows with every passing year. It only makes sense to partner up with a quality firm that can kick your digital branding into high gear.

However, finding a digital marketing company in Dubai can be difficult, especially when you consider the wide range of options available and the similarities you’re bound to encounter at first glance.

To help you navigate a dense landscape of marketers, gurus, and disruptors, we’ve put together a set of tips to help you find the perfect digital marketing partner for your business’ needs.

1. Ask Your Peers about the Best Digital Marketing Companies in Dubai

Referrals are a powerful thing in the professional world. Since any business would naturally position itself as the single best option available, it can be very difficult to source an honest assessment of how well each of your prospects can perform –that is, without a good referral.

Our first tip for finding the best digital marketing companies in Dubai is to take advantage of your network of colleagues and peers in your industry and ask them for referrals. You can ask around about the quality of your top 3 choices, or source recommendations from your trusted contacts. Even a simple chat about your peers’ digital marketing partners can help clarify the factors that you should be on the lookout for when searching for your own.

Now, there’s no guarantee that a firm that did well at servicing a similar business in your industry could do the same job with yours –there are too many factors to set anything like that in stone. However, first-hand accounts of a digital marketing company’s dependability and work style can go a long way towards making an informed investment.

2. The Best Digital Marketing Companies in Dubai Serve the Best Clients

Our second tip isn’t too far in spirit from the first: you can count on a digital marketing company with a long track record for servicing A-list clients. The logic behind this is that whatever works for industry leaders is likely a safe bet for your own business –after all, Sony wouldn’t outsource an important job like digital marketing to a hack.

Check your options’ websites to see which companies they’ve worked with. If you recognize big names on the list, that’s a plus. If you recognize big names in your industry, that’s an even bigger plus because that means they’re experienced in communicating to audiences that at least resemble yours.

When you’re sure that your shortlist of candidates have served notable clients in the past, reach out to those clients (go back to list item #1 up above) and ask your candidates for testimonials or case studies that break down what you can expect from an engagement with them. The more details, success reports, and recountings you can find, the better.

3. The Best Digital Marketing Companies in Dubai are Certified

Photo by rawpixel.com from Pexels

A digital marketing team worth your time would be versed in a wide set of tools and platforms. You have Sprout Social or Hootsuite for social media management, Google Ads for PPC advertising, Google Analytics for website KPI tracking, and a host of others.

A good number of today’s digital marketing tools and platforms offer accreditation courses for companies and freelancers looking to prove their competence via certification. It’s a small gesture for sure, but that small gesture could put you a step closer to certainty before you sign any contracts with a digital agency.

Check and see if your options have certifications or partnerships with firms like Google listed on their website. If you can’t find any, ask them about what digital marketing tools they use to get the job done. You’re within your rights to know, considering the amount you’d be paying them covers part of their subscriptions.

4. Google Rewards the Best Digital Marketing Companies in Dubai

The city of Dubai is a hotbed of movers, shakers, and innovators. Given this, one of your ideal outcomes when pushing for a digital marketing strategy is to rank high on Google, Bing, and other search engines –no small task considering how many SEO practitioners there are in the market.

Yet the reasons to try for SEO are clear: doing well on search engines means you can expect higher volumes of organic traffic from visitors who are interested in what products and services you have to offer.

To get your name on the map (we mean this figuratively and literally), you’d need a great digital marketing partner; to find a great digital marketing partner, we suggest you look no further than the front page of Google.

If a digital marketing company can manage to top a search engine results page in a climate as competitive as Dubai, then you can bet that they’d know just how to translate that expertise into search engine success for your own business.

Photo by Pixabay on Pexels

5. The Best Digital Marketing Companies in Dubai Offer a Wide Range of Services

When it comes to digital marketing, there’s a lot of ground to cover. You want a website that runs well and funnels visitors into purchasing, you want constant and strategic social media activity, you want to do well on Google’s organic front as well as at PPC, and you want all of these experiences to blend seamlessly into a singular user experience.

As we said, it’s a lot of ground to cover.

With that in mind, your best bet at finding the best digital marketing company to service your needs is to prioritize the ones that offer a wide range of services.

A one-stop shop will always be the more efficient option, as it saves you money and time –just think of the hours spent at meetings with different vendors that you could avoid by trusting in a single, highly-qualified agency.

Conclusion

Finding the best digital marketing company in Dubai to suit your needs is no small feat. It’ll take diligence and a willingness to go the extra mile to make sure your company makes the best possible bet.

The five tips we listed are meant to arm you with the right set of priorities and steer you towards the right approach for your search. When it comes to the actual looking, we recommend you stop by the Marketing Agency Network: a service designed to connect you with the world’s leading firms for digital marketing.

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